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LEVI'S PRESENTS NEW REVELATION IN JEANS TECHNOLOGY

Minggu, 09 Februari 2014




Levi’s®, the inventor of women’s jeans, has once again outdone itself by creating jeans which heeds women’s desire for comfortable denims that enhance and highlight her best features. With this new technology, Levi’s® REVEL defines a woman’s body, creating a beautiful, shaped silhouette. Unlike other brands that use shaping panels or inserts that women tend to find uncomfortable, the magic of the Levi’s® REVEL shaping process is in the liquid, which is fused into the denim to provide hold and comfort.

The Levi’s® REVEL is also infused with a four-way stretch fabric – comprised of cotton, polyester, Lycra and DuPont's Sorona fiber – that shows off one’s shape perfectly, moves with the body, has a super-soft hand feel and a superior recovery that ensures the jeans keep their shape while molding to the body. The new line is also built with Levi’s® breakthrough Curve ID system that determines custom fit according to a woman’s shape – eliminating common fit problems and frustrations.

The improved technology infused into Levi’s® REVEL does not mean sacrificing fashion for fit. The new Levi’s® REVEL line features a range of strategic wash gradients that compliment fit and cut. Available in both skinny and straight, jean washes are divided into two: pressed dark and high low – the former having more solid washes, and the latter being more gradient. Aside from the having staple indigo and black colors, the REVEL line also features a pair of red jeans, staying true to the brand’s iconic color.

Without a doubt, Levi’s® REVEL raises jeans into a whole new level of fit, fashion, and fierceness.

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